Technical SEO and AI search audit, with evidence for every finding

We check the technical settings that affect whether Google and AI search tools such as ChatGPT, Perplexity, Gemini and Claude can reach and process your site: indexing, links, redirects, performance and structured data.

For €199 you get a detailed report on your site's technical state. Every issue comes with its location and the evidence, so your developer can verify it independently.

  • SEO: indexing, links, redirects and performance
  • GEO: content access and structured data for AI search
  • A detailed report: findings, evidence and what each one means

How the audit works

We keep measurements separate from our expert judgment. If we can't obtain a data point or run a test, we mark it as unverified.

  1. 01

    We set the scope

    We map your site's pages and the links between them. On smaller sites we include the public pages we find; on larger ones, a sample that covers the key page types, such as products, categories and services. The report states exactly what we checked.

  2. 02

    SEO: access and indexing

    We check the directives for search engines (robots.txt and meta robots), server responses, redirects and any access blocks. We also review canonical tags, which tell search engines which version of a page to index.

  3. 03

    GEO: can AI search reach your content?

    We check which content AI search tools can retrieve from your site. On selected pages we compare the content available on first load with what the browser shows once the page has fully rendered. We record the differences and any access blocks.

  4. 04

    SEO and GEO: structure and data

    We check page titles and meta descriptions, links, images and the structured data (schema markup) that describes your business, services and products. We look for errors and conflicts, including ones where each setting looks correct on its own.

  5. 05

    Performance and AI answer tests

    We measure the speed of selected pages. Then we ask ChatGPT, Perplexity, Gemini and Claude selected questions and record the answers and sources. Access to your site, a mention of your business and a citation of your website are recorded as three separate results.

Order the audit for €199

Enter your website address and billing details. When you submit the order, we email you a pro forma invoice. Work starts once your payment is recorded, and your report arrives within 3–5 business days. For larger sites we agree on scope and timing before we start.

    A domain or a full URL both work.
    We send the pro forma invoice here, followed by your report.
    Only if the invoice should be issued to a company.
    Tell us about anything unusual on the site, or areas you want us to focus on.
    Technical SEO + AI search audit €199

    We are not registered for VAT (Article 94(1) of the Value Added Tax Act, ZDDV-1), so no VAT is charged. €199 is the final price, with no other costs. The price covers the audit and the report; fix instructions and implementation are not included.

    The button becomes active once you accept the terms of use.

    Order with obligation to pay. We email you a pro forma invoice for €199, payable by bank transfer. Work starts once your payment is recorded, as set out in the terms of use.

    Want to see how we work first? Get a free AI visibility check and a basic report within 72 hours.

    What a finding looks like

    Each finding states the issue, where we checked and the evidence. Below are three anonymized, shortened examples from our audits. example.com replaces the real domain; these are not results for your site.

    GEO · content access

    GEO: bot protection blocks AI search crawlers on every page

    Where we checked
    https://example.com/ and 40 checked pages (categories, products, contact).
    What we tested
    Requests with the GPTBot, ClaudeBot and PerplexityBot user agents, compared with a regular browser request.
    Finding
    The browser gets the content. All three AI crawler user agents get a 403 error on all 40 pages. robots.txt does not mention them; the block comes from the hosting provider's bot protection.
    Evidence
    Browser: HTTP 200, page content
    GPTBot: HTTP 403 (40 of 40)
    ClaudeBot: HTTP 403 (40 of 40)
    PerplexityBot: HTTP 403 (40 of 40)
    What it means
    AI search tools cannot read the content, so their answers cannot cite the offer, prices or contact details from this site. The block can be switched off in the host's protection settings. The finding applies to test requests with these user agents on the day of the audit.

    SEO · indexing

    SEO: every category and product has a canonical tag pointing to the homepage

    Where we checked
    212 checked category and product pages in an ecommerce store.
    What we tested
    Canonical tag compared with each page's URL and with the number of pages visible in Google (site: search).
    Finding
    Every category and every product tells Google that the homepage is the original. Of 212 pages, 6 appear in Google.
    Evidence
    <link rel="canonical" href="https://example.com/">
    Pages with this tag: 212 of 212
    Visible in Google: 6 of 212
    What it means
    Google treats the products and categories as duplicates of the homepage and leaves them out of search results. The error comes from a single theme setting, so one change covers every page. The visible-page count comes from a site: search on the day of the audit, not from Search Console.

    GEO + SEO · structured data

    GEO and SEO: product schema reports an empty price and "out of stock"

    Where we checked
    Product and Offer entries in JSON-LD on 340 checked product pages.
    What we tested
    Price and stock in the structured data compared with the visible price and the "Add to cart" button on the same page; entries checked in Google's Rich Results Test.
    Finding
    For 214 of 340 products that are in stock and show a price, the structured data lists an empty price and OutOfStock. Google rejects the Offer entry because the price is empty.
    Evidence
    "price": "" (214 of 340)
    "availability": "https://schema.org/OutOfStock" (214 of 340)
    Visible on page: €49.90 · Add to cart
    Google Rich Results Test: Offer invalid, price missing
    What it means
    Google does not show price or availability for these products in search results. In a test question, an AI tool with web search said the product was out of stock when it was in stock. The cause is a plugin that outputs the entry before variations are calculated, so one fix covers all products.

    Before you order

    What is GEO, and what does the audit look at?

    GEO (generative engine optimization) means making a website usable by AI search tools such as ChatGPT. The audit covers the technical side: whether AI tools can access your content, whether it is readable and whether your structured data is correct. Structured data is code that describes your business, services and products to search engines in a standard format. SEO and GEO share many technical requirements, so we check them together.

    Do I need the free check first?

    No. You can order the audit directly. The free check is there if you would like to see how we work first.

    Is €199 the final price?

    Yes. €199 is the final price for auditing one website, and no VAT is charged. For larger sites we agree on the sample size and delivery time before we start.

    Do you check every page?

    On smaller sites we check the public pages we find. For larger stores and portals we define a sample by page type. The report lists the URLs we checked and any limits. We never present a sample as a review of the whole site.

    What exactly do you test in AI tools?

    First, whether your content and data are technically accessible. Separately, we ask ChatGPT, Perplexity, Gemini and Claude selected questions. For each test we record the date, the tool or model, whether web search was on, the question, the answer and the cited sources. If we cannot run a test, we say so clearly.

    Do the AI test results apply to everyone who uses these tools?

    No. The report shows the results of the tests we ran. Answers vary with the question, the tool, the search mode and the time of the test.

    Do you need admin access?

    No. The audit covers the public part of your site. For this scope we do not need access to WordPress, Google Analytics or Search Console.

    Does the price include fixes?

    No. The price covers the audit and a detailed report on your site's current state. Step-by-step instructions, new code, new copy and implementation of fixes are not included. We attach a prompt you can use in an AI tool to draft suggested fixes, which you should then review with your developer.

    How long does it take?

    3–5 business days from the start of work. We start once your payment is recorded. For larger sites we agree on scope and timing before we start.

    What language is the report in?

    Reports are available in English at no extra charge. We explain technical terms in plain language and keep technical labels in the form your developer knows.

    Which websites is the audit for?

    Public business websites, ecommerce stores and portals, including WordPress and WooCommerce sites. Content behind a login cannot be included in an external audit.

    Do you guarantee better rankings or mentions in AI answers?

    No. The audit documents your site's current state, technical obstacles and test results. Rankings, and which sources AI tools choose, also depend on your content, other sites and how each system works. In our experience, removing technical obstacles makes a site more likely to be understood and cited, but it is never a guarantee.

    How does payment work?

    Right after you submit the order, we email you a confirmation with the pro forma invoice attached. You pay by bank transfer. We start work once the payment is recorded and send the final invoice when the work is done. We do not take card payments on the site and do not collect any payment details.

    Find out what's holding your site back in Google and AI search.

    A technical SEO + AI search audit, with a detailed report of findings and evidence. €199, delivered in 3–5 business days after payment.

    Order the audit for €199